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01777-950812In "Good for You, Great for Me," Lawrence Susskind presents a refreshing and practical approach to negotiation that emphasizes the value of creating a "trading zone" where both parties can benefit. Drawing on his experience as a negotiation expert and educator, Susskind provides a step-by-step guide for identifying shared interests, managing differences, and achieving win-win outcomes. With clear examples and actionable advice, this book is a must-read for anyone looking to improve their negotiation skills and create more productive and satisfying relationships.