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"Inside Coca-Cola" is a non-fiction book that takes readers behind the scenes of the world's most iconic brand. The book offers an in-depth look at the history, marketing, and business strategies that have made Coca-Cola one of the most recognizable and beloved brands in the world. Through interviews with past and present Coca-Cola executives, the author reveals the company's secrets to success, including its innovative marketing campaigns, product development, and global expansion. The book also explores the challenges that the company has faced and how it has adapted to changing consumer tastes and market trends. "Inside Coca-Cola" is a must-read for anyone interested in business, marketing, or the history of one of the world's most influential companies.